A retailer always looks for ways of attracting new customers and converting them into repeat business. One of the highly effective ways this can be reached is through enhancing customer loyalty with gift cards. By offering gift cards, you present an avenue of convenience and attractiveness to your customers while providing a potent tool to help assure customer retention and boost profitability.
Bringing Customer Loyalty into Your Store
The petroleum industry is just one example of how customers’ changing needs can take what was once a quick-in-and-out experience to refuel and build on it into an all-out convenience experience. And just as gas stations today have added numerous items and services, so must any retailer seeking to generate customer loyalty as the key driver for repeat business. Loyal customers are the lifeblood of any long-term success, and studies have shown they are likely to spend 31% more per purchase than new customers, significantly improving profitability.
Turning New Customers into Repeat Customers
While attracting new customers is imperative, the challenge lies in converting these into loyal repeat customers. This calls for gift card programs. By offering a range of options, such as online payment products, reloadable prepaid cards, and mobile top-ups, you can make your store a regular stop for your customers. Each time the need arises for reloading of accounts, the customer will keep your store in mind.
Traditional gift cards remain one of the most effective ways to convert one-time shoppers into repeat customers. From birthdays and holidays to any reason, gift cards can be flexible and easy for those customers who want to shop on their terms. That said, gift card programs will complement your retail strategy in creating a seamless experience that keeps customers returning for more.
Choosing the Right Prepaid Program for Your Business
Not all prepaid programs are created equal, so it is essential to make sure you choose the right one to meet your customer’s diverse needs. With Now Prepay, retailers can access various prepaid products and services, attracting new customers while keeping them coming back. From Amazon and PlayStation Store to Mastercard prepaid cards, digital wallets, and mobile top-ups-you can have the right solution for every customer in every moment of time to loyalty program enrollment through gift cards.
Now Prepay: Your Gift Card Partner
Whether you own a small local store or a chain nationwide, Now Prepay has a flexible program that can fit your business needs. In fact, by offering prepaid options, you will be able to ensure the long-term success of sales and enhance customer loyalty with gift cards. With Now Prepay’s competitive prepaid programs, you give your customers access to all the products and services that are necessary for them.
